Here are this week’s top stories on VR, AR, and MR in the Media industry:

360 Rumors: Supermarket uses consumer 360 camera to shoot viral ad with social distancing

RoadToVR: Facebook Signs Multiyear Deal with NBA, Making Oculus Its Official VR Marketing Partner

VR Focus: Felix & Paul Studios To Create AR Book Of Jim Henson’s The Storyteller: The Seven Ravens

VentureBeat: Apple’s response to Epic threatens the future of VR, AR, TV, and films

Financial Express: NBA onboards Facebook’s Oculus as virtual reality headset partner

ARPost: Ceraadi Teams Up With AmazeVR for a Fall Virtual Reality Concert

VRScout: How Epic Games’ Lawsuit Against Apple Could Impact The Future Of VR/AR

RoadToVR: New Oculus Users Required to Use Facebook Account Starting in October, Existing Users by 2023

UploadVR: Oculus To Introduce Multiple Users Per Device Using Facebook Accounts

UploadVR: Editorial: Facebook’s Quest For World Domination May Have No Real Competition

Forbes: Why This Russian Billionaire Is Creating A Virtual Reality World For Music Festivals And Concerts

Auganix.org: SIGGRAPH 2020 announces its immersive programming, including several Virtual Reality experiences

PR Newswire: AARP Introduces Alcove Virtual Reality App on Oculus Quest to Help Families Stay Connected

The Verge: Facebook is making Oculus’ worst feature unavoidable

Ars Technica: Why the Facebookening of Oculus VR is bad for users, devs, competition

Animation Magazine: Baobab Studios, ‘Jojo Rabbit’ Star Join ‘Paper Birds’ VR from 3DAR, Oculus

Animation Magazine: Eight VR Projects to Compete at Bucheon Animation Fest

 

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